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Why 70% of Transformations Fail: A Hollywood Storyteller's Solution  | Rich Bornstein
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Dec. 23, 2025

Why 70% of Transformations Fail: A Hollywood Storyteller's Solution | Rich Bornstein

Rich Bornstein helped launch Robert Redford's Sundance TV and has worked with Disney, Warner Brothers, Universal, Paramount, ESPN, Apple TV, CNBC, and the History Channel. In this episode, Donna P. Mitchell sits down with Rich to reveal why 70% of digital transformations fail — and it has everything to do with storytelling, emotional connection, and human-centered communication. TOPICS COVERED: Why executives must start with the WHY, not the what How AI is a tool, not a replacement for emotional...